BRAND DEVELOPMENT
A leader in luxury, street, and avant-garde secondhand fashion.
Social Media Growth
8,000 followers in six months - a cumulative 4 million views.
User Experience Optimization
Web development, email and SMS marketing campaigns, submit offer features, and an item condition grading system.
Creative Direction and Visual Identity
Directed & produced all visual assets for BYRAPH.
Event Planning and Collaboration
Assisted in collaborations with Miami Design District, HYP Miami, GOTSOLE, and SNEAKERCON.
Data-Driven Marketing
Used performance analytics to refine marketing strategies, consistently improving audience engagement and driving order volume.
“Sourced a Porsche 911 GT3 RS for a video”
“Created 150+ Short Form Content Videos”
“Activated 400+ Unique Products”